As a new middle class rises in the bigger economies in South America, global brands are looking for growth opportunities in the region. This has led to an increasing desire to understand the market.

With the mobile device as the primary conduit for consumers in this emerging region to engage with each other and the world around them, digital channels (more specifically smartphones, tablets, and social media) have quickly emerged as the best means to engage consumers. Local insight professionals are challenged with finding ways for brands to generate insights faster, cheaper, and better to be able to leverage the opportunity in LATAM. These two factors have come together to generate remarkable innovation in the region.

Historically, South America has grown from the bottom up. We see that trend repeating today. As consumers and organizations become aware of how technology can improve the way they work and live, innovation becomes paramount – not just for insight professionals but also for brands, governments, and other entities that also play a role in improving people’s lives.

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Santiago is one of those metropolitan joys where the more you look, the more you find. Funky cafes and dance clubs dot Bellavista, Forest Park art collections range from pre-Columbian to contemporary, and architecture runs the gamut from the 16th-century San Francisco Church to mirrored office towers. Shop with the locals at Mall Panora¡mico and give your palate meals to remember with hearty Chilean fare.




Sala Omnium has been chosen as the venue for our conference in Latam.

Located in the center of Las Condes, near to the underground, and with easy access by bus or car.

Omnium room has a large capacity hall divided into three floors of 200, 300 and 600 m2, with a maximum capacity of 1000 people.

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Sala Omnium
Av. Apoquindo 4900, Las Condes, Chile.
Phone + 56 (2) 28877941
Website www.salaomnium.cl

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We have negotiated direct booking links with several nearby hotels. Please keep in mind that space is limited at all of these hotels, and rooms book up fast – so make your reservation as soon as possible.

Check this link to see where are they located.

The hotels are:

  • Hotel Marina Las Condes
    Address: Alonso de Cordova 5727, Las Condes – Santiago
    Tel. : +56 2 2599 4000
    E-mail: reservas.scl@marinahoteles.cl, José Luis Otarola
    Special rate for IIeX LatAm attendees naming group “GreenBook”, approximately $250 USD.
  • Hotel Neruda
    Address: Av. Pedro de Valdivia 164, Providencia -  Santiago
    Tel.: +56 2 2679 0700
    Rate: Approximately $120 USD.
  • Hotel Neruda Express
    Address: Vecinal 40, Las Condes – Santiago
    Tel: +56 2 2679 0700
    E-mail: ventas5@hotelneruda.cl, Melanie Charpentier
    Special rate for IIeX LatAm attendees naming “IIeX LatAm” event, approximately $95 USD.
  • Hotel Novotel Vitacura
    Adress: Av. Américo Vespucio Norte 1630, Vitacura – Santiago
    Tel: +56 2 2499 2200
    Email: h5233-re@accor.com, Laura Riquelme
    Special rate for IIeX LatAm attendees naming “IIeX LatAm” event, approximately $166 USD.

If you need rate information, you can also write to Paula Vicens, local IIeX Coordinator at: pvicens@greenbook.com.



Chile has a policy of visa reciprocity, which means that only nationals who are citizens of countries where Chileans can travel visa-free can travel to Chile without a fee. The fee is usually equal to the amount of a visa for Chileans to that country. The stays are for 90 days unless otherwise specified.

For more information, click here.

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Some passangers have to pay a reciprocity tax (in chash) when they arrive to the airport in Chile.

  • United States  US$ 131
  • Canada              US$ 132
  • Australia          US$ 61
  • Mexico              US$ 23

Citizens of the European Union and New Zealand are not required to pay a fee.


Electricity: The electrical current in Chile is 220 Volts and 50 Hertz. Three-terminal electrical adapters are not common. We recommend that you have your own current transformer.

Transportation: Santiago has an extensive public transport network with Subway and Bus, which are safe and easily to found in high traffic areas; taxis are also safe and reliable.

Water: The water is generally safe for consumption. However, it’s recommended that you drink bottled water for the first few days.

Natural Dangers: Chile is a seismic country. In the event of an earthquake or strong tremor, remain calm. If you’re inside a building, remain inside. If you’re outside, remain outside. Entering or leaving building can only lead to accidents. If you are inside of a building, seek out strong structures – under a table or bed, underneath a doorway, next to a pillar, master wall, or in a corner – and protect your head. Never flee hurriedly towards an exit or use an elevator. If you find yourself on the street, watch out for electrical wires, cornices, glass and falling tiles.

More info at the official site of Tourism of Chile